Turn marketing briefs into validated product ideas

Headspace by Foodpairing is an AI workspace where you generate and validate product concepts instantly. Test your ideas against digital consumers that predict liking and real buying behavior with 75-85% accuracy.

Select your category and country

Define the scope of your project, are you looking for a new snack, drink or sweet confectionery? Also choose your country/region.

Choose your audience

Want to create new products for Gen Z? Or Millennials? Or health seeking women between 20-30 years with an active lifestyle?

Describe your idea

Now the magic begins! Turn your marketing briefs into compelling product ideas and feed them to your digital consumer for instant feedback on predicted liking and buying intent.

You create - Headspace validates

An AI-powered platform where marketing’s creativity meets R&D’s scientific precision. Whether you're crafting the next hit snack, confectionery, chocolate, sauce, seasoning, or drink, Headspace helps you transform raw ideas into products consumers will love, buy, and come back for.

headspace-website-image-3dd

It's just the perfect time! We are indeed looking at opportunities for building a pipeline for our Healthier Snacks category.

Flavorist

Snacking CPG

Is exactly like what I’ve heard the team look for!

Director of Consumer Insights

Large QSR company based in US

A very interesting new build on all the capabilities you've established over the years!

R&D Director

Snacking Company based in US

The platform is really easy to use... it feels very intuitive to me.

Innovation Manager

Snacking Company - based in UK

snacks

drinks

desserts 2

confectionary

+170,000

Digital Twins

+10

Countries

+22,000

Digitized Products

+12

Product Categories

Download Free Report

Download the report ‘3 Snacking Concepts Loved by the US’ and join the Headspace waitlist for occasional updates. Don’t worry, you can unsubscribe anytime.

headspace-website-image-4