Headspace Updates - What's new?
Here you can find an overview of the latest improvements we’ve made to Headspace.
September 1, 2025
New Features:
- Multi-Select Benchmarks - You can now select multiple benchmarks simultaneously to compare performance and identify market opportunities across different product categories.
- CSV Export for Concept Details - Export concept details and insights to CSV format for deeper analysis in your preferred tools like Excel or data visualization platforms.
- Copy URL for Marketing Exploration - Easily share concept explorations with your marketing team via shareable URLs, streamlining collaboration between R&D and marketing teams.
- Enhanced Product Insights - Benchmark average liking scores are now displayed in your product insights dashboard, giving you clearer performance context for your concepts.
- Improved Digital Twin Registration - Enhanced logging and processes for more reliable digital twin registration and management.
- Enhanced Security & Compliance - Multiple security improvements implemented to better protect your data and platform interactions.
July 30, 2025
New Features:
- Expanded Canada Coverage - Added new digital twin models for the Canadian savory snacks market, enabling more accurate testing for Canadian consumer preferences.
- Frontend Monitoring Enhancement - Added Sentry monitoring for improved platform reliability and faster issue resolution.
- Platform Maintenance - Backend and frontend component updates for improved performance and reliability.
July 1, 2025
New Features:
- A more visual way to view buying intent, liking and novelty to truly grasp if a buying intent is low, moderate or high relative to the category and market.
- You can now select the benchmark product you want to compare in your compare concepts tab.
April 9, 2025
New Features:
- Validation metrics bucketed into clear ranges - The validation results have been redesigned to make them easier to interpret and more actionable. Scores such as Buying intent and liking are now grouped into buckets. These buckets are based on historical model data, so you can immediately see how your concept compares to other validated concepts. A concept marked as Very Strong performs at the top end of the database.
- Buying intent Distribution scores simplified into a "Top 2 Box" (yes/no) system
- New Visuals to support updated validation metrics - Alongside the updated metrics, we have also refreshed the visuals across the platform to make insights clearer and more digestible. The layout and navigation of Headspace have been improved to ensure a smoother and more intuitive user experience, helping you move through both concept generation and validation workflows with ease.
Quality of Life Improvements:
- Several Additional visual enhancements across the app
March 7, 2025
New Features
- Microsoft Single Sign-On (SSO) integration
- Delete projects functionality
February 26, 2025
New Features
- Concept sharing now generally available
- Google Single Sign-On (SSO) integration
- New settings pages added
February 12, 2025
New Features
- Share concepts via URL
- Expanding concept images
Quality of Life Improvements
- Improved model calculations
- Improved prompts tailored per product category
- Enhanced trial concept naming for Coffee, Meals, and Alcohol categories
- Autofocus enabled for the first field in forms